Monday, 6 February 2012

Double Page Spread Analysis

Double Page Spread

This is a double page spread from the same Q magazine that I analysed earlier. This is clear as it is using the same picture of the artist that is on the front cover, but it also uses the same font in the headings-although it is in a different colour otherwise it would not have been readable. The colours are very simple, they are mostly black and white but with a few small bits of red, this is to relate it to the masthead on the front cover. Black, white and red are very typical of the rock genre which is what genre the magazine is.

The writing is massive so it is easily readable it also uses the same font as the “T” which shows the start of a new topic. The heading says “EARLY ON” which suggests that the article is about Florence’s early life, so it reveals her character which would make her fans want to read it to find out more about her. The font is Bodoni MT Black which is fairly classical and suggests that the article is more like a biography and less gossipy like many articles are as it the truth in black and white (literally). This would then mean it would appeal to an older more mature audience who want to know about the ‘real Florence’ rather than what people have made up. This suits the magazine as their main aim is to sell Florence and her music and it is quite a mature magazine unlike ones like ‘Top of the Pops’.

The photograph of Florence is very big, it fills up the whole of one page to show that the article is about her, and shows who she is to those people who might not know her. It stands out because the article is in black and white but the photo is very colourful and bright. Her face is obviously the main focus as it is framed by both her hair and her hands. In the photo Florence has quite heavy make-up, messy hair and dark nail polish; these things are all very typical of the rock genre so they have done this so audience of Q magazine can relate with her.

The writing is in three columns and aligned to the left which is typical of a magazine article and it makes it look neat so it is easy to read. It is also shaped round the heading as that is the most important part and the first part to be read. On the black bar at the top of the page it says Florence in white writing, to make sure the audience know the article is about her, in case the photo didn’t give it away. Also so it links with the heading as it would be ‘early on’ in Florence’s life or career; that part isn’t fully revealed, it is left as an enigma so the audience want to read on and find out. The lines at the top of the page and underneath the writing also appear on the front cover so they are continued throughout the magazine to relate it all and link it together so the audience then associates that style or font with the magazine. It would be the same with every Q magazine so there is a clear connection between them all.

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